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Our story

We had always found it odd that you can buy anything you want in a shopping centre, but never anything for babies – like prams, cots or even good changing bags. Our journey started on the 13th of September 2010 when we opened our first store in Lakeside shopping centre. It was a small baby shop that only stocked a few nursery brands. Our passion, integrity and dedication helped cement us as a quality baby shop.

Despite our growth, our core principles have always remained the same, to give good knowledge to our customers. If you visit us in store, you might hear us saying “We think all of our prams are fantastic, but that doesn’t mean it’s fantastic for your lifestyle needs.”

We know everyone has different lifestyles, unique needs. This means you need to find the right pram for you. It does not matter if your friend or sister has an Egg Stroller and tells you to get one – it might not suit you! We will always ask questions and learn about you, so we can help you find the pram that is best for you.

Our core principles, in serving customers knowledge rather than products, have allowed us the oppurtunity to grow, opening our second store in Canvey Island in 2019. Since our humble beginnings, we have taken on many contemporary brands, some of which have become our customers favourites.

We hope to continue serving new and old parents with good knowledge, so you can make a good decision, to buy a good product all from our good store.

Our team of experts

Donna
Donna – Sales

With a wealth of knowledge, Donna has over 35 years of experience in the nursery industry. If she loves a stroller, you know it will be amazing.

Carlene
Carlene – Sales

Originally from South Africa, she’s moved away to this colder country because of our safer baby standards. The frappe’s here aren’t bad either.

Servete
Servete – Sales

If you want a good comparison between 2 car seats, Servete is your girl. But it’s not just baby safety she loves, but also long books and baking.

Emily
Emily – Sales

Part of Babyeze for over 2 years, but you wouldn’t believe that with how much good advice she has. Soon to be a lawyer, she’ll hopefully specialise in baby law.

Shpresa
Shpresa – Finance

Having previously worked in sales, Shpresa has since moved finance. She loves spreadsheets as much as she loves gardening and time with her family.

Eda
Eda – Social Media

Always working hard with her phone, Eda is responsible for our online presence in the community. Happiest when she’s photographing prams or nature.

Ryan
Ryan – Online

Fresh out of university with a degree in Economics, Ryan joined the online department. When not writing about furniture, you can catch him cycling.

David
David – Online

The first member of the online team, David has written about nursery products enough for 1 lifetime. Just like the rest of the team, really loves cooking.